Advertisers see the inability of consumers to distinguish AI from human content as a core conflict, and resulting shifts in ...
Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ad investments.
TV commercials were my childhood TikTok before any of us were using terms like “short-form video.” But like most creative ...
Expect a streaming giant to look a little different this year.
McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's Netherlands released a Christmas ad on ...
Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...
AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.
For decades, advertising has relied on human imagination: a clever slogan, an emotional story, the perfect image that connects a brand with its audience. But that creative process is changing.
You’ve probably seen them while scrolling through social media: a knit sweater at a shockingly low price, or a Christmas decoration of an enviably nimble Santa climbing a ladder. The products look ...
A new proposal suggests using existing semantic HTML to mark sections of a page that are AI generated for EU regulatory ...
AI slop refers to low-quality content generated at scale by AI. Learn what it is, why it’s spreading, and why it matters.