Automation is everywhere. There’s no way around it. In the world of advertising, automation has not only become the norm but the default way of advertising in some aspects. With every technology ...

When I was little, I loved fireworks. Since childhood, the Fourth of July has always been my favorite holiday. And so as a kid, I saved money from Christmas until July to get some cool things that go ...

Agentic AI and custom-built tools are changing how PPC accounts are run – and what marketers need to focus on next.

OpenAI’s flagship chatbot has so far been one of the few blockbuster consumer apps that does not shove marketing into every spare pixel, but that era looks increasingly fragile. Code fragments, leaked ...

Google Ads has a new scaled ad auditing tool set of code you can download at GitHub and use in your own software systems for managing your ads. The Disapproved Ads Auditor tool helps you both flag and ...