In this episode of WWD Voices in Detail, Alexandra Pastore, deputy strategic content editor at WWD, is joined by Sarah Engel, president of January Digital, to discuss the consumer behavior trends ...

Consumer behavior is evolving rapidly, with self-gifting trends, loyalty integration, and experiential spending creating ...

Circana research says convenience, indulgence still drive shoppers, despite a growing number of health-minded customers ...

From increasing doubts about information security to concerns about transparency, reliability, and sustainability, in 2025, consumer expectations are higher than ever. Such trends in consumer behavior ...

Staying afloat—never mind growing—in the tightly packed, highly competitive commercial environment that typifies the modern marketplace demands a lot from a business. Chief among the survival skills ...

Customer trends are constantly changing in response to societal, environmental and technological advancements. To continually meet and even surpass customer expectations, it's critical that businesses ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Virtual reality and augmented reality, while still developing, have introduced new possibilities for storytelling and ...

From protein-first eating and value-driven DIY cooking to newstalgia and global heat, PS Seasoning reveals how consumer behavior is shaping flavor demand in 2026 In 2025 alone, PS Seasoning developed ...

In business, a key part of effective marketing is knowing the customers needs, wants and desires. Much of this can be predicted by the behaviors in the market and knowing the ideal customer for your ...

The surge in international gold prices, which reached a staggering $5,600 per ounce, has led to an influx of consumers flocking to gold stores. For instance, reports from various gold retailers in ...

Operators that adapt to these shifts will be best positioned for long-term success. Additionally, the surge of mocktails is shaping the landscape, offering sophisticated nonalcoholic options for ...