Can you feel it? The Force is here. As we published in our extensive SRAM Red AXS eTap coverage and early review, SRAM was transparent about a Force eTap AXS group coming in April when it unveiled the ...

SRAM launches a range of new products in the form of shorter crank arms, aero TT brake levers and some updated hardware ...

A look at SRAM's trailblazing 11-speed MTB drivetrain's creation We've already ridden SRAM's XX1 group and as you might imagine, there was a lot of engineering that went into creating this ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. SRAM’s 2011 X9 and X0 components are bookended by their already unveiled X7 and XX 10-speed ...

All products featured on WIRED are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Not even remotely ...

John Nedeau rides his bike to work when he can. He has a good bike. He’s a good rider. He works for a company called SRAM. Its global headquarters on Chicago’s North Side is a long way from his home ...